Built for Capital · Course
Stop chasing investors.
Build the company
they chase.
Last year, I spent months following up with a startup about investing. Emails. Calls. Meetings. Follow-ups. Eventually we deployed capital — but I stopped to think about why we went after them.
Not because the founders were smart. Not because the market was exciting. The company was built for capital. That experience changed how I think about fundraising forever.
The premise
There are two kinds of startups.
Spends every week looking for investors.
Spends every week improving the company until investors start looking for them.
This course teaches you how to become the second company.
Our fundraising hypothesis
Fundraising happens in
two completely different stages.
Can you impress an investor?
Entirely within your control. Your investment memo. Your financial model. Your data room. Your traction. Your positioning. Your metrics. Your market. Your story. Every document should increase confidence.
Does the investor deploy capital?
Not fully under your control. Fund mandates. Portfolio construction. Timing. Market conditions. Reserve strategies. Committees. But you can control whether you deserve serious consideration.
This course is designed to make your company impossible to dismiss.
Inside the course
Learn how investors think —
and prepare accordingly.
- Investment thesis development
- Product-market fit
- Market sizing (TAM, SAM & SOM)
- Identifying painful customer problems
- Competitive positioning
- Building defensible moats
- Distribution strategy
- Growth strategy
- Business models
- Unit economics
- Financial projections
- Valuation methods
- Cap table design
- SAFEs, equity, debt & alternative structures
- Investment memos
- Pitch deck construction
- Data room creation
- Due diligence preparation
- Exit strategy design
- Acquisition readiness
- Fundraising process — first email to close
By the end, you'll understand exactly what separates venture-backable companies from companies that never raise. Because raising capital isn't a presentation problem — it's a company-building problem.
Enroll
Build a company
investors want to own.
Self-paced. Lifetime access.