Investor Conviction Engine · 0/29 answered
Engine · 100 points
Would a serious VC
take a second meeting?
Answer honestly. The scoring is designed to penalise gaming — vague answers, overclaiming a moat, or claiming "Hard to replicate" without evidence will lower your score.
Founder Quality
25 ptsFounder–Market Fit
How closely does your background relate to the problem you're solving?
Max 5 pts
Founder Commitment
What is your current level of commitment?
Max 5 pts
Team Composition
Max 5 pts
Learning Velocity
What major assumption about your market changed in the last 12 months? Be specific.
Max 5 pts
Founder Resilience
Describe the hardest challenge you've overcome while building this company.
Max 5 pts
Market Opportunity
20 ptsMarket Timing
Why is now the right time?
Max 5 pts
Market Size
Explain your market size bottom-up (users × ACV → SOM). Vague TAM answers score weak.
Max 5 pts
Venture-Scale Potential
Can this realistically become a $100M+ company?
Max 5 pts
Competitive Positioning
Max 5 pts
Product-Market Fit & Defensibility
25 ptsProduct Stage
Max 3 pts
Customer Pain Intensity
Max 4 pts
Customer Retention (90 days)
Max 5 pts
Product Pull
If your product disappeared tomorrow, how would customers react?
Max 4 pts
User Engagement
Max 4 pts
Core Moat
Investors care whether the moat is believable, not which type it is.
Max 3 pts
Replication Difficulty
How hard is this to replicate? If you claim 'Hard' but your moat explanation is weak, score is automatically reduced.
Max 2 pts
Business & Traction
20 ptsRevenue Status
Max 3 pts
Revenue Scale (MRR)
Max 3 pts
Monthly Growth
Max 5 pts
Unit Economics (CAC / LTV)
Pick your understanding, then explain how CAC and LTV were calculated.
Max 4 pts
Acquisition Engine
Max 5 pts
Investment Readiness
10 ptsIncorporation
Max 2 pts
Founder Equity Structure
Max 3 pts
IP Ownership
Max 3 pts
Legal Risk
Max 2 pts
Exit & Data Room
Exit Strategy
Have you thought about your exit strategy?
Max 5 pts
Data Room Completeness
Tick everything you currently have. Scored out of 10 based on coverage.
Max 10 pts
0/60 documents · 0/10 score
Ready for the verdict? You'll get a score, an investor memo, and a list of reasons you'd get a pass.